My Story
It was in the late 1990s when Siavash Aghaiepour brought New York club sound straight to the German capital Berlin where he started the legendary party “Heavy Rotation” at Tresor club. Acts like Fatman Scoop, Tony Touch, Mister Cee, PF Cuttin, Spinbad, Funkmaster Flex, Cash Money, Evil Dee and many more payed a visit.
Heavy Rotation Booking
2002 Heavy Rotation Booking was the exclusive agent for all after-show parties during Eminem’s Anger Management European tour, where he also brought 50 Cent to Europe for the first time. Both their DJs, Green Lantern (Eminem) and WhooKid (50 Cent) played afterparties throughout Europe.
Later followed by concerts, festivals and arena shows in Europe, Asia and South Africa. Since then, Siavash Aghaiepour and Heavy Rotation Booking have been an integral part of the management teams of various artists.
2011 Siavash Aghaiepour and Roozbeh Aghaie Pour started the party concept “Prestige Sundays” in Miami. An event where many celebrities from sports and music appeared as private guests or gave a live performance. The big opening party at Amnesia Miami (today Story) with Rick Ross celebrating his birthday along Dr.Dre, DJ Khaled, Diddy, French Montana or Meek Mill remains unforgettable.
As of today, HipHop arrived in mainstream and Heavy Rotation counts the most exclusive events and clubs as their clients. Close relation- and friendships that Siavash Aghaiepour maintains to Artists and their Managements contributes to this success. Siavash Aghaiepour was the first one to bring acts like French Montana, Fat Joe, Migos or Rick Ross overseas to Europe, Middle East and Asia.
With the first edition of “Jeddah World Fest” in 2019 HR Booking was able to write history again. It was the first multi artist line up festival ever held in Saudi Arabia. Siavash Aghaiepour and his team were able to put together a lineup with the likes of Janet Jackson, 50 Cent, Chris Brown, Tyga, Future and Steve Aoki who all played their debut in Jeddah.
End of 2019 Siavash Aghaiepour closed a Global Strategic Partnership between HR Booking and one of the largest diversified talent agencies in the industry, APA. With this partnership HR Booking contributes to APA to offer acts and talent worldwide representation, not only for music but also TV and Film. Within a very short amount of time Siavash Aghaiepour was already able to sign Fetty Wap and Busta Rhymes to APA for exclusive representation.
